About University to Business

“University to Business” is a two-day networking and recruiting event of Cologne Business School. Students get the opportunity to get in touch with well-known businesses, experts of the industry, top-class guest speakers, alumni, professors and committed students from all over the world.

The main focus of this yearly returning event is the case study competition. Students of CBS and various international universities are working in direct exchange with the “premium partner” to find solutions to a real business challenge. These are presented to an audience in form of a pitch.

Every year the focus is set on a different topic or motto, which is used as guideline for the entire course and innovative program of the event.

Goal of the event is to create a framework in which motivated students from all different specialisations of CBS can get in touch with exclusive companies and show their potential. Not only networking plays an important role – also the chance of recruiting: internship opportunities, working student jobs and even job entry positions should be reason enough for being enthusiastic about this event.

Since its establishment in 2010, U2B was entirely planned, organised and executed by students of CBS – in corporation with the Career Services of CBS, that actively supports the students with its expertise and business know-how.